What This Does

GrowthSeeded tracks people you are deliberately building a connection with, through a sequence of steps over time, instead of leaving that in your head or in a spreadsheet you forget to update. Every lead moves through the same sequence, has a category, and belongs to someone on your team. The lists on the left, Pipeline, Nurture, and Closed, are the stages a lead can move through, in roughly that order.

Adding a Lead

Click "+ Add lead" at the top. Fill in a name, category, and owner at minimum, everything else is optional and can be filled in later. The Day 1 date is the anchor the first steps are timed from, it defaults to today but you can backdate it for someone you already started reaching out to before adding them here. This is also where you can pre-write the content fields that are safe to draft ahead of time, a note, a post snippet, a comment, and two email drafts.

Phone is optional and separate from the sequence itself, it's there for after a relationship has already started somewhere else. Once it's on file, the expanded row shows one-click WhatsApp and Call links next to LinkedIn and email. Phone isn't a channel to find or grow a network on, there's nothing to browse and no request to send, it's a place to deepen a connection once you already have the number.

As you type a name or LinkedIn URL, the form checks whether this person already exists somewhere in your tracker, including people you removed before. If they were previously marked Opted Out, you will be asked to confirm before adding them again.

Working the Sequence

Click "Details" on any lead in In Progress to expand it. You will see a row of numbered steps, this is the sequence. Each step shows as upcoming, due, overdue, locked, or done, based on how each step is configured:

• Date window steps are timed from the Day 1 date directly.
• Waits for a response steps stay locked until you check "Connection accepted", for the first signal, like an accepted request, that something can move forward.
• Days after previous step steps are timed from when the step before them was actually marked done, not from Day 1. They stay locked until that prior step is done, become due a set number of days later, and flip to overdue after a configurable grace window. This is what lets later steps track real behavior instead of a fixed calendar.

Click a step's circle to mark it done or undo it. Marking it done stamps today's date and, if it's the last step in your sequence and this lead never replied, automatically moves it to Nurture. Click the date under Day 1, or under any completed step, to correct it, useful for entering someone you already started before adding them here. A step can also require an email on file before it is allowed to become due, if it does and there is none, it shows as blocked until you add one. Nothing here is automatic beyond that. You always decide when a step actually happened, the app just tells you when something is due.

Today's Queue

The panel on the right (or above your list, on a smaller screen) lists every step that is due, overdue, or blocked, across all your active leads, plus any Nurture leads due for a touch, all in one place. Use it as your actual to-do list rather than scanning the full lead list every time. It respects whatever search or filters you have set above it.

Parking Lot

Use "+ Park lead" when you want to save someone with almost no effort, just a LinkedIn URL and a category, without starting the sequence yet. Good for people you are not ready to reach out to, or ones you are handing off to a teammate. When you are ready, open the parked entry, fill in their name and confirm an owner, and either save it in Parked or move it straight to In Progress, which starts the sequence from today.

Replies and In Conversation

The moment a real reply comes in, on any message, at any step, click "Replied" on that lead. This moves them to In Conversation and stops all automation for them completely, permanently, no more due dates from the sequence engine. This is different from "Connection accepted", which only unlocks a single waiting step, a reply is a real answer from a real person, and once that happens scripted next-steps stop making sense.

In Conversation has no reminder system by design, since conversations move at their own pace, not a schedule. It's worth scanning that list on a regular cadence so nothing warm quietly goes cold from inattention.

Once a real outcome happens, the button on that lead's row, labeled whatever you set as your Outcome in Settings, moves it to Sequence Complete. This is the only way a lead reaches Sequence Complete. Finishing every step in the sequence with total silence does not complete a lead, it routes to Nurture instead.

Communities

Some of your network is reachable as a group rather than one person at a time, an ex-colleagues WhatsApp group, an industry Slack, a Facebook community. Add each one with a name, a link, and how often you want to show up there.

When you post something in the group, hit "log touch" and that community's clock resets. Communities due for a touch appear in Today's Queue alongside your lead work, with a direct link to the group so there is no gap between the reminder and the action.

The important distinction: a community is one thing on its own clock, not a shortcut for touching everyone inside it. Logging a touch records the post you made, once. It does not update any individual lead's nurture date, and it does not count as one action per member. That keeps your reports honest, one group post counts as one action, because that is what it was. If someone in a group also deserves individual attention, add them as a lead separately, and the two are tracked independently.

Communities do not count against your lead limits.

No Response

If your sequence has a step that waits on a reply, and enough days pass with no response (the cutoff is set in Settings, 14 days by default), that lead gets a small badge and a "Move to No Response" option. Nothing happens automatically, you decide when to actually move it. Once moved, it leaves your active outreach and the Queue, but you can reactivate it back into In Progress anytime from the No Response list.

Not Relevant and Opting Out

Two different ways a lead can leave the pipeline for good, and it matters which one you use. Not Relevant is for someone who simply no longer fits, a changed role or company, without implying they asked to be left alone, and it's fully restorable from its own list. Opted Out is for someone who explicitly asked not to be contacted. It removes them from every active list and the Queue immediately, is meant to be permanent, there is no button to undo it, only delete, and it's available from anywhere in the app since it has to be honored no matter where a lead currently sits. Even after deleting an opted-out lead, the app remembers enough to warn you if you ever try to add that person again.

Finishing Up and Nurture

Sequence Complete is reached only through the outcome action described above, not by finishing every step. A lead that runs the whole sequence and gets total silence instead routes automatically to Nurture, a lightweight recurring list rather than being dropped. From there, "Nurtured" resets a recurring clock (30 days by default, set in Settings), "Replied" moves them to In Conversation if they eventually respond, and Not Relevant or Opted Out both work the same as everywhere else.

In Sequence Complete, check "Moved to CRM" once you've recorded a lead elsewhere. Once one or more are marked moved, a Purge option appears to permanently delete just those rows, useful for keeping the tracker from growing forever once something is safely recorded somewhere else. You can also Archive a completed lead instead, which hides it without deleting it.

Categories, Team, and Your Sequence

Open Settings from the More menu to change any of the following:

• Categories, however you want to group leads. Each can have a default owner, so picking a category auto-fills who it belongs to.
• Team members, the people who own leads. Add as many as you need.
• Sequence steps, add, remove, reorder, or edit any step, its trigger type (date window, waits for a response, or days after the previous step), and whether it needs an email on file first.
• No-response cutoff and Nurture cutoff, how many days to wait before a lead becomes eligible for No Response, or shows up as due in Nurture. The nurture interval resolves in three layers: an individual lead's own setting wins, otherwise its category's setting, otherwise this account-wide default. Set a category's interval in the Categories pane.
• Outcome label, the phrase for whatever real result actually completes a lead for your work, "Meeting scheduled" by default, but change it to whatever fits, an interview, a proposal accepted, a call booked.
• Compliance footer template, the text that auto-fills into the Follow-up and Closing email drafts the first time either is opened empty, so a sender identification and opt-out line can't be forgotten.

Changing these does not affect leads you already added in the old configuration, they keep whatever progress they have.

Backup and Restore

"Back up (Excel)" downloads everything currently in your tracker to a dated spreadsheet. "Restore from file" reads a file exported this way, and asks whether to add those leads to your current list or replace it entirely. Worth doing a backup before any Purge, and every so often as a general habit.

Your Data

Everything you add is private to your account, nobody else who signs up can see it. If you want to confirm that yourself rather than take it on faith, open Privacy and Security from the More menu and run the check at the top, it tests the database directly.